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project: design of a shop interior system
client: Royal Auping / Svedex Kasten
awards/nominations: Nomination Aluminium Award 2004
our contribution: concept, design, prototyping, engineering

shop interior system Royal Storage

corporate design with flexible system
For this modular system Studio DenHartogMusch developed an extrusion profile with extreme stiffness and several functional accessoires. The Royal Storage concept has supported the Auping Shop Concept for a period of two years. It was shown several times at the HouseHold Fair in the RAI Amsterdam.

design seizing to extreme heights
Royal Storage is very flexible and can be placed both to the wall as in free space; upto heights of 4.70 meters. The latter is unique in the world of interior design and makes the system suitable for use in high, classic buildings.

industrial design | intrinsic value creation | design & consultancy | projectmarket | interior | public space | professional consumer | health - care