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project:design of ergonomic VDU chair
client: BMA-Ergonomics
awards/nominaties:GID 2008, North Sea Pearl 2008, FX Design 2006, FX Design Innovation Award 2006, Fira Ergonomic Excellence Award 2006, Selection Dutch Design Prizes 2005
our contribution:concept, design, pré-engineering of armrests


ergonomic VDU task chair Axia Profit

design broadens product assortment
The briefing that Studio DenHartogMusch received was to design an ergonomic chair with the same functionality as the existing products. Apart from this, the chair was provided with a flexible and automatic adjustable back rest through which wrong adustments have become something from the past.

The Axia Profit was especially developed for the market of interior architects. The overall design combines a friendly and comfortable, yet playful appearance on a characteristic fivestar.

industrial design | intrinsic value creation | strategic design & consultancy | projectmarket | interior | public space | professional consumer | health -care